“We’ve worked with Measure Marketing for a year now and we’ve seen our SEO improve dramatically, our new website visitors significantly increase, plus we’ve at least doubled if not tripled the leads we get from our website.
Content writing is a vocation that attracts all kinds of people from all sorts of educational backgrounds. It’s something that I really like about it—being someone that’s gone through a full bachelor’s program primarily focused in creative writing—because the writing world that I was once used to had a bit of a limited perspective. Sure, […]
Let’s go back to the beginning of summer 2016. Pokémon fans around the world have been waiting rabidly for the release of the highly anticipated Pokémon GO. When it releases, it’s a smash hit despite some major issues its fanbase had with its content and functionality. In fact, it engaged plenty of people that’d never […]
No, not the one made of felt with a passion for helping teach children their ABCs. This BERT is all about our best friend—practically a deity to digital marketers—Google. Its ever-improving algorithm has shifted again, and now it’s headed towards something that may “sound” familiar. Google’s new update, BERT, is all about Natural Language Processing […]
How many times have you loved some product or service, only to find out later that they weren’t what they seemed? Or you see the CEO, or an employee involved in some sort of scandal? What was your first reaction? If you’re anything like most customers these days, you dumped the company and found a […]
What’s the next wave in SEO? Who’s the next influencer? Would you be surprised if I told she lived in a black and blue lighted tube? (And everywhere else, frankly). Alexa and her cohort are going to cause a pretty big change to SEO practices in the upcoming year. At the end of 2018, about […]
If you’ve been active on the Internet in the past five years, you’ve probably done a Buzzfeed quiz or two. In fact, it’s become so ubiquitous that “I did a Buzzfeed quiz on it…” has become a bit of a cliché. But it’s become that way for a reason. Interactive content is dang effective. In […]
When it comes to marketing your business on the Internet and really getting noticed, one name beats all others: Google. When it comes to digital marketing, essentially if Google says, “jump,” you should be asking, “how high?” That’s why it’s always crazy to see businesses that have websites and aren’t fully utilizing Google Analytics tools, […]
Who doesn’t love the holidays? The leaves turn beautiful colours, people go crazy with all kinds of fun decorations, and there’s so much delicious food. They’re a great time to get back in touch with your loved ones and celebrate all the good things in your life. They’re also one of the best times to […]
It’s oft repeated, but there have been more Google search requests from mobile devices than traditional computers. That was something Google revealed in 2015! Nearly 4 years later, the ramifications of that are coming to the fore. As of July 1, Google is all set to make a major change to its website indexing: mobile […]
Heat maps are one of the most underrated tools that help you understand user conversion on websites. But without them, you may as well plan your website design blindfolded. Analytics tools, like website traffic monitoring and pay-per-click dashboards provide a great overview of the traffic that come to your website. These metrics are, today, at […]
