Develop optimization strategies that increase the company’s search engine results rankings
Research SEO keywords to use throughout the client’s website and marketing materials
Set measurable goals that demonstrate improvement in marketing efforts
Monitor daily performance metrics to understand SEO strategy performance of the campaigns
Efficiently communicate with other marketing professionals to align goals
Collaborate with the team to create and manage SEO strategies for the campaigns
Monitor website traffic. Create and implement strategies to improve it
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Qualifications for On Page SEO Specialist
One to three years of experience in successfully developing and executing SEO campaigns
Working knowledge of search engine optimization practices – Website competitor analysis, Keyword Research, Meta tags & content Optimization, technical evaluation and other on-page strategies.
Knowledge of ranking factors and search engine algorithms
Knowledge of Google my business management
Experience of working in an agency with international customers
Content writing skills, WordPress knowledge and technically savvy
Outstanding ability to think creatively, strategically, and identify and resolve problems
Solid understanding of performance marketing, conversion, and online customer acquisition
Good command on Google analytics, Google Search Console and Google Tag Manager