We help Industrial Manufacturing Companies and Dealer Networks Generate More Customers

In this fiercely competitive landscape, it’s hard to attract, engage, and convert customers. With the world shifting online, manufacturing firms and dealer networks have no option but to build a digital footprint.
If you are a B2B manufacturer, industrial manufacturer, or manufacturer/dealer network, ask yourself:
  • Does your marketing address the needs of Industrial buyers who are specifically in the market for niche-products? 
  • Do your B2B industrial buyers get to see technical specifications, detailed product descriptions, and specific benefits in the form of ROI and other metrics on your web assets? 
  • Does your manufacturing marketing strategy need to include multiple touchpoints to streamline longer sales cycles (most industrial manufacturing sales can take up to 3-6 months or more)? 
  • Are you marketing to one or marketing to the buying committee (most big decisions in manufacturing and dealer networks are a team effort)? 

BOOK A FREE CONSULTATION

According to Gartner, over 79% of B2B buyers use supplier websites at every stage of the buyer’s journey, from problem identification to creating internal consensus about which supplier to purchase from. When it comes to selecting a B2B supplier, the number of purchasers relying on online information is as high as 86%.

The Good News is

If you are facing any of these challenges, Measure Marketing has the perfect solution for you!

  • You have gotten this far because of sales calls, referrals, word-of-mouth, and tradeshows 
  • You feel you do not have a strong B2B Manufacturing Brand 
  • You feel stuck on most days as your marketing and sales techniques are not aligned to build a long-term scale-up strategy  
  • You don’t know how to reach the right customers at the right time 
  • You need better results on your marketing spend  
  • You have great ideas, but you’re unable to strategize, implement, and measure returns  
  • You have no idea what your market demands and how to reach the right audience to grow your business  
  • You have no insights into your marketing campaigns and your data and don’t know what is working 

Our Fuel Your Marketing program is designed to help manufacturing companies rise above these challenges and achieve the desired business growth goals.

Accelerate Your Marketing

BOOK A FREE CONSULTATION

How We Helped A 40 Year Old Manufacturing Company Succeed and
Grow by more than 60% in one year.

Redesigned - Website

We initiated their inbound marketing by defining their target audience and building a customer persona.

After the competitive analysis and persona development, we built their complete custom website on the WordPress platform and integrated WooCommerce. We rewrote content and positioning to attract more of their audience and increase their global dealer base.

Their website redesign reduced bounce rate by 4.18%, and Google rankings improved as the site speed and overall user experience enhanced.

We worked towards a compelling content marketing and search engine optimization strategy as part of their go-to-market approach. The results after the first year were outstanding, and their VP of Marketing, Lucy Woodhead, reported a whooping 57% plus growth in new business from sales of parts and Jetters. They also garnered new business from support extended to their dealer network.

Paid Ads

Our experts are digital marketer certified and create a high-performing digital ad strategy with effectiveness and agility.

Ongoing optimization ensures your ad is delivered to your intended customers at a lower cost and at the right time. Our ads are geared to create brand awareness and convert visitors into qualified leads. Our services include:

  • Google ads
  • Bing ads
  • Facebook ads
  • Instagram ads
Picture showing internet marketing data of Toronto
Pay per click advertising data by digital marketing experts team.

SEARCH ENGINE OPTIMIZATION

Our world class team of SEO strategists work collaboratively with you to create a winning strategy for increasing your visibility on search engines for highly relevant and intent-based key phrases. Our process and strategic approach are geared towards delivering results quickly and rank web pages on page one of Google and Bing. Driving relevant and high-quality traffic quickly is one of our key performance objectives that we measure ourselves against. Our process begins with:

  • An audit of your existing website
  • SEO strategy
  • Industry keyword research 
  • Competitor research
  • On-page SEO 
  • Content marketing planning
  • SEO Content writing 
  • Building high quality links and citations 
  • Reviews strategy 
  • Local Search and Google My Business SEO

CONTENT & SOCIAL MEDIA MARKETING

Establishing brand identity and helping buyers find the right information and make informed decisions when they land on your website is our primary goal. We create content that tells a story about your brand and your products and drives engagement. Establishing trust and creating advocates of your brand is what our content writers are trained to do. To ensure we address the needs of your web visitors are five- step content marketing process involves:

  • Understanding your customer persona and avatar
  • Defining your content strategy
  • Content creation
  • Content distribution
  • Analytics and reporting


Are story brand experts produce content for:

  • Social media campaigns
  • Sales landing pages
  • SEO-driven website copy
  • Creative content
  • Conversion collateral
digital marketing experts analyzing data

REPORTING & ANALYTICS

Data drives us. Whatever gets measured gets done—with that intent in mind are analysts and strategists look at data and reporting on a regular basis and make meaningful analysis so that your marketing dollars are being spent on the right strategies and right campaigns. Refining your overall campaign and sales funnel with actionable insights leads to more leads more visibility and better use of your marketing spend.

  • Audience demographics and behavior
  • Traffic and interaction
  • Cost-per-click
  • Conversions
  • User engagement

Trusted by the Manufacturer

We’ve worked with Measure Marketing for a year now and we’ve seen our SEO improve dramatically, our new website visitors significantly increase, plus we’ve at least doubled if not tripled the leads we get from our website. The Measure Marketing team are a pleasure to work with, particularly Amber who has been our rep that handle our monthly report meetings. She explains all of the data metrics and helps us make better educated marketing decisions for our website and other areas. We have been very glad to have linked up with the Measure Marketing team to be the marketing department we always needed!
– Lucy Woodhead

What Makes Us different?

Your success is our success. We take pride in delivering customized solutions to match the goals and objectives you’ve set for your organization by allocating the right team of experts. We aim to bring results impressive enough for every customer to turn them into a case study for our company

Strategic & Results focused

Open and Transparent Communication

Data Driven - Return on Investment Centric

Agile & Integrated Marketing Approach

Inhouse Certified Experts

Integrated Digital Marketing

Marketing Management Simplified.

SEO

We help you rank on Google and Bing search engines for relevant keywords that are being searched by your end consumers. In the end it’s about intent based searches and transactional search phrases that you want to be found for.

CREATIVE & WEBSITE

There’s a fine line between conversion and diversion, we create online experiences that allow users to engage and inspire them to take the desired action.

GOOGLE & SOCIAL MEDIA ADS

Strategically optimized advertising delivered to your targeted audience. Our goal is to convert prospects and web traffic into qualified leads and customers for your business.

SOCIAL MEDIA

It takes 9 to 12 touchpoints for someone to remember your brand. With our social media community management services, we help you reach the right audience and convert them into your brand advocates and followers.
Book a Free Consultation
Book a Free Consultation

© 2008 – 2022 Measure Marketing Results Inc.. All Rights Reserved.

Download The eBook