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If you are a B2B manufacturer, industrial manufacturer, or manufacturer/dealer network, ask yourself if you are facing these challenges:

In this fiercely competitive landscape, it’s hard to attract, engage, and convert customers. With the world shifting online, manufacturing firms and dealer networks have no option but to build a digital footprint.

Value proposition

Does your marketing address the needs of industrial buyer who are looking for niche products? Most B2B buyers 80% of the time make a decision without speaking to a sales rep. You must communicate your value proposition clearly and concisely.

ROI

Do your B2B industrial buyers get to see technical specifications, detailed product descriptions, and specific benefits in the form of ROI and other metrics on your web assets?

Touch points

Does your manufacturing marketing strategy include multiple touch points to streamline longer sale cycles (most industrial manufacturing sales can take up to 3-6 months or more)?

Audience reach

Are you struggling to reach the right audience to grow your business and are unable to strategize, implement, and measure returns?

If you are a B2B manufacturer, industrial manufacturer, or manufacturer/dealer network, ask yourself if you are facing these challenges:

Value proposition

Does your marketing address the needs of industrial buyer who are looking for niche products? Most B2B buyers 80% of the time make a decision without speaking to a sales rep. You must communicate your value proposition clearly and concisely.

ROI

Do your B2B industrial buyers get to see technical specifications, detailed product descriptions, and specific benefits in the form of ROI and other metrics on your web assets?

Touch points

Does your manufacturing marketing strategy include multiple touch points to streamline longer sale cycles (most industrial manufacturing sales can take up to 3-6 months or more)?

Audience reach

Are you struggling to reach the right audience to grow your business and are unable to strategize, implement, and measure returns?

B2B manufacturer industrial manufacturer manufacturer/dealer B2B manufacturer industrial manufacturer manufacturer/dealer B2B manufacturer industrial manufacturer manufacturer/dealer B2B manufacturer industrial manufacturer manufacturer/dealer B2B manufacturer industrial manufacturer manufacturer/dealer

Our marketing program is designed to help manufacturing companies rise above these challenges and achieve the desired business growth goals.

90%
of online buyers agree that content has a big effect on purchasing decisions
Nearly
80%
of the buyer’s journey takes place online, and

84%

of CEO’s and VP’s use social media to make purchasing decisions.*
80%
of decision-makers and buyers prefer to get company information from a series of articles, rather than a traditional advertisement

What makes us different?

Your success is our success. We take pride in delivering customized solutions to match the goals and objectives you’ve set for your organization by allocating the right team of experts. We aim to bring results impressive enough for every customer to turn them into a case study for our company.

Our customers are
our raving fans

“We’ve worked with Measure Marketing for a year now and we’ve seen our SEO improve dramatically, our new website visitors significantly increase, plus we’ve at least doubled if not tripled the leads we get from our website. The Measure Marketing team are a pleasure to work with, particularly Amber who has been our rep that handle our monthly report meetings. She explains all of the data metrics and helps us make better educated marketing decisions for our website and other areas. We have been very glad to have linked up with the Measure Marketing team to be the marketing department we always needed!”
– Craig Mostat,
President of B2B Speciality, Manufacturing Company
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Some kind words

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B2B manufacturing case study

We’re a results-driven agency, and we ask our clients to hold us accountable. If we’re not delivering on the goals we set with a client, we’re not doing our job. Below is a case study of our promise and a bit more.

How we helped a 40-year-old manufacturing company succeed and grow by more than 60% in one year

With U.S Jetting we initiated their inbound marketing by defining their target audience and building a consumer persona. 

After the competitive analysis and persona development, we built their complete custom website on the WordPress and integrated WooCommerce. We updated their content and positioning to attract more of their audience and increase their global dealer base.

The updated website reduced bounce rate by 4.18%, and Google rankings improved as the site speed increased and user experience improved.

We crafted a compelling content marketing and search engine optimization strategy as part of their go-to-market approach. The results after the first year were outstanding, and their VP of Marketing, Lucy Woodhead, reported a whopping 57% growth in new business from sales of parts and Jetters.

Pay per click

789,453

Impressions

2439

Clicks

2.31%

CTR

$0.60

Avg CPC

40.17%

Bounce rate

Search engine optimization

Take your sales to the next level
with a website that converts

Digital marketing solutions

Delight

Automation

Chat Bots

Personalized Content

Loyalty Campaigns

Drive real value for your business with a Toronto-based, award-winning digital marketing agency. Leverage metric-driven digital marketing processes that align with your business goals and help you realize business-relevant results.

We’re in the business of getting you business–we’ll help you grow brand awareness, reach your ideal audience, and generate leads. Get digital marketing assistance from a full-service agency based out of Toronto. Measure Marketing has over 14 years of experience helping businesses like yours thrive.

Book a free consultation

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