“We’ve worked with Measure Marketing for a year now and we’ve seen our SEO improve dramatically, our new website visitors significantly increase, plus we’ve at least doubled if not tripled the leads we get from our website.
Content comes in many forms; blogs, newsletters, videos, podcasts, images, social media posts, survey’s and more. While we have heard “knowledge is power”, the key is how you share that knowledge with your audience. No doubt a successful inbound marketing campaign relies heavily on the content, but not content alone. The journey for creating content […]
We have reached a critical point in the attention economy. What’s the “attention economy”? First explored in the ‘70s, the “attention economy” is a term used by economists to compare the amount of content with the attention it is given by the public. When there is little content, there is an abundance of attention given […]
It’s been almost 20 years since Google made its way into the lives of online users across the globe. Since then, the evolution and changes in the digital marketing field have consistently challenged marketing agencies to stay on top of the industry that offers lots of opportunities for growth, branding and innovative development. Business owners […]
In the last decade, inbound marketing agencies have been acquiring more clients from the healthcare industry. Digital technology has changed the way that medical practitioners treat and service patients but it is also changing the way that healthcare professionals market and engage with current and prospective clients. If you think that healthcare professionals can’t benefit […]
Understanding your audience is the heartbeat of effective marketing. However, many marketers can sometimes miss the mark, leading to ineffective results; not knowing your audience can cause costly misfires, such as your message being presented to the wrong group of people. It is imperative to identify your target audience first, and then build a marketing […]
2016 flew by and now that we are in 2017, who realized that we are half way through the second month already. We at Measure Marketing are encouraging our clients to look back on the last 12 months and celebrate things that went well, reflect on those that didn’t, and set goals for this year. […]
For the last 15 years, businesses and consumers have been watching the rise and the evolution of social media. There is no longer any doubt that social media is here to stay, and with its undeniable power and reach, business owners are turning to social media experts to help them tap into the possibilities. If […]
Here at Measure Marketing, we can’t help but be excited for the New Year and all the exciting changes that continually appear in the digital marketing world. As an inbound marketing agency and social media experts who serve a wide range of Toronto area clients, we are constantly learning and staying on top of the […]
